OVERVIEW:
Using the song lyrics from "Life's Like a Rollercoaster" by Full Crate, a cohesive system of advertisements and merchandise was created for the band's tour. Full Crate's retro design aesthetic was studied as well as designs from the 1960's and 1970's to inspire typeface, color pallet, and motif choices. While the designs take much inspiration from an earlier decade, they are modernized to reflect the contemporary band.
MEDIUM:
Digital Design

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